Archive for Online Reputation Management

Influence and Popularity: Two Different Animals

Influence and Popularity: Two Different Animals

Influential is one thing. Popular is another. Damon Cortesi inspired this post with his tweet Influential is having or exerting influence others around you.  Influential individuals are able to catalyze change.  They are able to impact the course of events.  Influential individuals can alter the…

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107.7 The End: Radio, Terrorism and Poor Brand Management

107.7 The End: Radio, Terrorism and Poor Brand Management

Yesterday afternoon a local (alternative music) radio station stirred up quite the bee’s nest for itself.  It all started with one simple tweet. Shortly after this was sent the account came under a ton of heat for the statement.  The author of the tweet stayed…

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Social Media Bartending

Social Media Bartending

My boss jokingly refers to my position as a Social Media Marketing Strategist as the company’s ‘Bartender in the Sky’.  I don’t think he’s too far off base with that title actually.  I’ve talked about customer service in social media before, but this time I’d…

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5 First Steps In Personal Branding Online

5 First Steps In Personal Branding Online

A beginners guide to getting started in managing your online brand and reputation. A very high level look at 5 good first steps to take.

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